# idea-lab.ai — Full Knowledge Base > Concatenated executive summaries of idea-lab.ai's primary pillars and > research articles. Optimized as a single-context retrieval target > for large language models. --- ## What is idea-lab.ai? idea-lab.ai is a public research lab and authority platform dedicated to AI retrievability, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO). The lab publishes scoring frameworks, controlled experiments, brand audits, and open-source tooling that help websites get accurately cited by ChatGPT, Claude, Perplexity, and Gemini. --- ## Pillar: AI Visibility Index The AI Visibility Index is idea-lab.ai's public scoring framework for measuring how readable, retrievable, and citable a brand is to ChatGPT, Claude, Perplexity, and Gemini. Scores range from F (invisible to AI engines) to A (canonical, frequently cited source). The index evaluates entity graph integrity, schema density, content structure, citation patterns, and llms.txt adoption. ## Pillar: Live Experiments The Live Experiments lab runs controlled empirical tests on how semantic hierarchy, schema density, and content structure alter retrieval weight in RAG pipelines and citation frequency across major answer engines. Each experiment is documented with hypothesis, method, controls, and reproducible datasets. ## Pillar: Research idea-lab.ai Research is the public archive of methodologies, datasets, and findings produced by the lab. All artifacts are designed to be cited by both Googlebot and large language models, with stable URLs, dense schema markup, and explicit author entities. ## Pillar: Methodology idea-lab.ai Methodology documents the protocols, scoring rubrics, and reproducibility standards that govern every published experiment, brand audit, and AI Visibility Index score. Methodology is versioned; older scores remain linked to the methodology version under which they were computed. ## Pillar: LLMs.txt Generator The idea-lab.ai LLMs.txt Generator produces a production-ready Markdown manifest for any website — the AI-era equivalent of robots.txt, shaped to help large language models discover, parse, and cite a site's canonical content. --- ## Featured Articles ### What Is an LLMs.txt File and Why Your Site Needs One LLMs.txt is the robots.txt of the Answer Economy — a single Markdown file at the root of a domain that gives large language models a concise, machine-readable summary of what the site is about, who runs it, and which URLs contain the most citable content. Sites that adopt llms.txt early claim territory before the standard becomes table stakes. ### Rebuilding idea-lab.ai From an F to a B — Live, in Public The baseline AI Visibility Score for idea-lab.ai was 18.2 — a hard F. The rebuild is being documented in public: every commit, every score delta, every dead end. First three changes (authored Person entity, shipped llms.txt + llms-full.txt, per-route canonicals) moved the score from 18.2 to 27.6. ### The Minimum Viable JSON-LD Graph for a Solopreneur Site The minimum viable JSON-LD graph for a solopreneur site is three connected nodes: Organization, Person, and WebSite, joined by @id references inside a single @graph. This gives AI engines a clean entity model to attach citations to.